Negative Keywords Lists
A Negative Keywords Strategy Improves PPC Results
Negative keywords are a very important part of a good paid search strategy. A good set of negative keywords has a rippling effect on the number of leads you convert, the quality of your leads, your total cost.
What are negative keywords?
In your Adwords campaign you broad and phrase match keywords will trigger ads when a search query is related to, or contains those keywords. A negative keyword is a way to exclude searches that don’t relate to your ads. And just like regular keywords a negative keyword also has broad, exact and phrase match types.
Stop Losing Money and Get the Right Kind of Leads
We’ve heard all kinds of stories from our clients, where prospects call looking for a service or product that they don’t offer because of a badly managed PPC campaign. Rarely have we seen a small business campaign properly utilize this key feature. Wordstream dude…
After years of PPC management, we’ve compiled a substantial library of negative keywords specifically geared towards each type of local business or service. Early on, we actually scoured the internet to buy such lists to add to the PPC accounts of the clients we managed, but couldn’t find anything beyond the basic free resources.
Buy A Negative Keywords List for Your Service Industry
We understand that not every business owner can afford our monthly management, and run their Adwords campaigns with very tight budgets. And while nothing can replace the value of a good manager, we want all business owners to at least have a comprehensive list of negative keywords so that their budget isn’t wasted on mediocre or irrelevant leads.
- We’re pleased to offer our first developed list to the public. Dentists, you’ll want to grab this now. We won’t be offering free lifetime updates forever!
- Negative Keywords Lists for Chiropractors (In Development)
- Negative Keywords Lists for Salons & Spas (In Development)
- Negative Keywords Lists for Construction Contractors (In Development)
Custom Negative Keyword List Development
We can put together a comprehensive list of negative keywords for your business. Depending on the depth and breadth of your services, you will need a list that ranges anywhere from 1,000 to 3,000 negative keywords. What you’ll get:
- 10% to 30% Potential Ad Spend Savings
- In depth campaign analysis
- Comprehensive Negative Keywords List
- Additional long tail keywords to add to your account
Contact us for custom list development.
This page was last updated on September 27th, 2011.